Intercontinental
Brands (ICB) Ltd agree Two Year Sponsorship |
The Zamaretto
League - InterContinental Brands (ICB) Ltd
has concluded a sponsorship deal with the Southern Football
League, which from 1 July 2009 will be known as “The
Zamaretto League”.

ICB has a strong track record of supporting
sporting endeavours and high profile sports, and particularly
football events and Zamaretto (a colourful range of
Amarettos for connoisseurs) is the most recent in a
string of successful new product launches (notably Vodkat
Classic Schnapps and St Helier Pear Cider) from the
dynamic Harrogate based independent drinks company.

The Southern League, which consists
of 66 teams spread across 3 divisions (each made up
of 22 clubs): the Premier Division and two regional
divisions (Division One Midlands and Division One South
& West), is highly placed in the semiprofessional
football pyramid. The League ranges from Truro in the
South, Hednesford in the North, Merthyr Tydfil in the
West and Bury St. Edmonds in the East and will offer
significant awareness benefits for the new Zamaretto
brand, whilst continuing ICB’s alignment with
football-related advertising. Zamaretto was unveiled
as the new sponsor to the member clubs at the League
AGM on Saturday 13th June. Richard Luscombe, National
Sales Manager for the On Trade, attended the event on
behalf of ICB. Ken Turner, League Chairman commented:
“We are delighted that ICB has chosen to support
the Southern League. Partnerships like these are great
news for the profile and future of the semi professional
game. We are already finding that we have quite a lot
in common with ICB in that we are both enterprising,
positive, forward looking organizations and are greatly
looking forward to working together in the coming seasons.”
|
Red Insure
Ltd are League Cup Sponsors for Season 2009/10 |
The Red Insure
Cup - Following an agreement signed with Red
Insure Ltd, which will see the company become the preferred
insurance broker for Member clubs, the Southern League
Cup will be known as the 'Red Insure Cup' for Season
2009/10.

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| Walton Press
to sponsor printing for Torquay 2010 |
The
League's Board is extremely grateful to Walton Press
of Glastonbury, printers for the past four season of
the League Handbook, who have agreed to sponsor all
the League's printing requirements for the Annual Conference
Weekend in Torquay in June 2010. |
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